It has been said that in business, the road to success is paved with tweaks- taking small actions to create better results and to improve your business model. After not receiving a favourable response from the local taxi industry in the country, global cab-hailing app Taxify has decided to change its business model in South Africa.
The cab services app first expanded its services to South Africa beginning of 2015 with the aim of partnering with local taxi operators but the attempt unfortunately failed. Back with a new Uber-like business model, the company re-launched last week and promises to offer clients cab services with a difference.
Taxify will now use its own private drivers and the company differs in that it its services may be used without a smartphone or a credit- unlike Uber. Users can pay using cash, debit or credit cards and they also have the option of calling the Taxify call centre, should they not have a smartphone.
The service currently runs in the United States, Spain, Netherlands, Poland and Finland with plans to operate in South Africa’s biggest cities such as Johannesburg, Cape Town and Durban.
The Taxify Rider App is available for download on iOS, Android, and Windows Phone. For further information visit www.taxifyapp.co.za.